About this blog – marketing that rocks the construction industry!
Technical marketing for the construction industry’ – this is where proven marketing concepts meet the special requirements and challenges of the construction industry. No theoretical blah-blah, but tangible tips, tried and tested strategies and clear examples that help you take technical marketing to the next level.
🎯 What can you expect here?
Every 2 to 4 weeks, you'll get crisp content that will sharpen your technical marketing: understandable, actionable and with real added value for your day-to-day construction work – whether you're a planner, decision-maker or marketer.
🚀 Why do it all?
Because marketing works differently for the construction industry. Here you need solid expertise, tact and ideas that really hit home.
Stay tuned – because it's going to be marketing-tastic here!
Best regards and good luck,
Jörg
